NEWS

Legal Issues Twitter Changing Trademarks to "X"

Release time:

2023-09-15 10:13

 

Elon Musk to buy social media company Twitter for $44 billion in 2022,and inIn July 2023, the Twitter Bluebird trademark was changed to black and white "X". If Elon Musk applies for US trademark registration of black and white "X", he may face the problem of not being able to register.

 

According to the provisions of the trademark law of the United States, if a trademark contains a trademark that is similar to a registered trademark of the United States Patent and Trademark Office, a trademark and a trade name that has been used by others in the United States and has not been abandoned, or is constituted by it, so that if it is used in the applicant's goods or related goods, it may cause confusion, mistake or deception, it shall not be approved for registration in the main register.

 

Nearly in the United States.900 active trademarks contain an "X 」,Among them there areMark Zuckerberg的The blue and white "X" registered by Meta 」,Meta Company applied for registration of the blue and white "X" trademark on May 25, 2017, and was officially registered in June 2019.

 

AndMeta company registered blue and white "X" for entertainment, games, application development in the field of social networking services,In additionMicrosoft has also trademarked the letter "X" in connection with its Xbox game console,ThereforeElon Musk's black-and-white "X" may not be registered as a U.S. trademark.

 

and even if a registered trademark is permitted,Elon Musk also has difficulty asserting trademark rights to other brands that use a similar black and white "X,may even sufferMeta Company claims that the black and white "X" infringes the trademark rights of Meta Company's blue and white "X.